Everything you need for your baby’s first year – carefully curated for modern parents
PLAY
care
read & craft
wear
sleep
eat
our store is now open at erstagatan 32, stockholm
our focus lies in creating and curating essential items for the baby’s first year. Carefully selected for their quality, aesthetic harmony, and everyday usefulness.
soon introducing our new boxes - betón edits
The easiest way to get everything your baby needs -
The first months can be both beautiful and challenging - filled with closeness, cuddles, and moments of uncertainty as new routines slowly begin to take shape.
The Betón Edits are thoughtfully curated boxes with soft, functional, and beautifully crafted essentials. created to support you through this tender beginning. Each piece is carefully chosen to bring comfort and quality, without unnecessary extras. so you can focus on what truly matters.
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Looking for a gift that’s both beautiful and truly useful?
Our Edit concept is built to do exactly that. Each box is thoughtfully curated around a baby’s developmental stage, blending aesthetics with purpose to offer gifts that feel intentional, elegant, and genuinely appreciated.The Newborn Edit is designed for life’s soft start - a calm, soothing selection of essentials that support the first months with your baby. Soft textures, gentle care items, and timeless pieces that new parents will actually use.
As babies grow, their needs change - and so does our curation. The Discovery Edit (6–12 months) introduces products that inspire curiosity, exploration, and early learning. It’s a stage where little ones begin discovering the world, and this box helps celebrate and support that milestone.
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Curated to reduce overwhelm
We’ve already selected the best essentials for you.
Whether it’s for a baby shower, a colleague, a friend, or a family member, our Edit boxes make it effortless to give something meaningful, thoughtful, and perfectly suited to each moment in a baby’s first year.
-Soft neutrals, quality materials, and pieces that last.-Beautifully packaged, refined, and practical.
-A baby shop for modern parents
Smart essentials for a new generation. -
When it comes to newborn essentials, everything should feel safe, soft, and considered. That’s why we work only with products that meet three criteria:
• Quality you can trust
• Materials that feel gentle and responsible
• Design that endures beyond trendsEssential baby items.
popular this week
These wonderfully soft raw muslin cloths designed by Betón are made of 100% organic cotton (GOTS-certified and Oeko-tex).
You and your child will become highly addicted to these! The more the cloth is washed, the softer they become. Can be used as a diaper cloth, a comforting blanky, for feeding moments or as a scarf!
Dimensions: 60 × 60 cm
Washing instructions: 40C, wash with simliar colors, low spin.
Design: Betón
A ring stacker toy is a must for kids. It helps to develop coordination and fine motor skills. With its help children learn sizes and notions "bigger" / "smaller", "under" / "above", "higher" / "lower" etc.
Playing with stacking rings is fun: kids build towers, roll them and catch (helps to develop reaction), use as templates for drawing circles. Also, children use them in imaginative play: rings can be islands, paths, boats, plates, wheels or anything they can imagine. We chose muted earthy colors for children to understand the beauty and complexity of the world - it is not limited by green, yellow, blue and red. It is wider.
Dimensions: 12,5 x 20,5cms
Made in Ukraine
Design: SABO Concept
Make mealtimes joyful and safe with the award-winning Skandino Tableware Set. Designed with therapists and made in Finland from 94% plant-based, toxin-free materials, this set supports your child’s first steps toward independent eating.
Includes an ergonomic spoon, a smart plate with raised edges, and a two-handled cup that teaches natural drinking — all silky-smooth, dishwasher and microwave safe.’
94% Plant-based materials
Good for Microwaves and Dishwashers
Tested 100% toxin-free
Biomaterial:
Skandino’s products are 94% plant-based, consisting of wood-based and sugarcane-based raw materials.
Design: Skandino
Encourage your baby's sensory development with this beautifully crafted wooden activity toy set. Made from smooth, beech wood, each toy is designed for little hands to easily grasp, shake, and explore.
The gentle rattling bell sound stimulate curiosity and help develop early motor skills while providing safe and engaging play. The mini puzzle pieces are encouraging logic thinking and concentration. The minimalist design and natural materials make these toys both functional and aesthetically pleasing too.
The set includes multiple wooden bell rattles and comes with a soft cotton storage bag, making it easy to keep the toys organized or bring them along when traveling.
CE-certified.
Design: Betón Studios
